About Us

Jaffe PR is a complete Public Reputation resource, devoted solely to law firms and legal associations.

Media relations is at the heart of our work for clients. Around this core are in-house specialists providing reputation consulting, creative services from branding to websites, and Search Engine Optimization. Integrated teams fully support clients in growing and managing their Public Reputations and attracting new business opportunities. Beyond this are other valued resources unique in the industry, including WritersForLawyers™ to provide all forms of content, LexSpeak™ to identify and support speaking engagements, and RankingsForLawyers™ to navigate and capitalize on numerous ranking possibilities.

We represent dozens of law firms of all sizes -- from those within the AmLaw 200 to regional boutique firms, as well as other professional services firms. We have expertise and experience not only in the legal market, but also within nearly every industry and specialty that these firms practice. We also represent legal-related organizations, including industry directories, legal associations and organizations focusing on alternative dispute resolution.

Our work is either project-based, fixed-fee, or a retainer billed against time actually spent and based upon an annual or monthly budget. We are open to considering alternative fee arrangements as well.

As a leader in law firm Public Reputation management, we aim to serve as a resource for the business community, paying close attention to trends and offering solid advice on new tools and technologies, including how to make a positive, digital footprint in the world of Web 2.0.