Jaffe PR's Blogging Policy for Law Firms and Attorneys
Firm and practice-specific blogs are powerful business development tools. Applied strategically, blogging and commenting on other blogs is critically important to maximizing a firm’s overall SEO performance – but there are best practices to keep in mind. To help you encourage your attorneys to blog in a way that builds the firm’s brand (and avoids potential problems), we offer the following Blogging Policy template. Feel free to tailor it to meet your firm’s particular needs. And when your firm is ready to take blogging to the next level, or if you need blogging advice or assistance, please contact firstname.lastname@example.org.