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The legal marketing and PR agency collaborated with Chicago firm Freeborn & Peters   For the second year in a row, Jaffe, the legal industry’s full-service marketing and PR agency, has been recognized by the Legal Marketing Association (LMA) with a Your Honor Award. The agency received an honorable mention in the category of “Recruiting” for its collaboration with Chicago-based law firm Freeborn & Peters on its “Your Future Is...Read More
Jaffe's Content Strategist Keith Ecker recently co-authored an article with Freeborn & Peters Chief Marketing Officer Ian Turvill on the topic of the LMA Midwest Your Honor Awards panel discussion, which took place on March 18. The panel, which was moderated by Terry M. Isner, Jaffe's Managing Director of Creative, Marketing and Business Development, featured this year’s judges Joy Long, director of marketing at Ostrow Reisin Berk &...Read More
The Best of The National Law Journal again recognizes Jaffe as an industry leader  The Best of the National Law Journal results are in, and Jaffe once again ranked as one of the top consultants in the industry. The full-service legal marketing and PR agency placed second in the categories of national public relations firms and national law firm business development and coaching consultants, as well as third in the category of national...Read More
The agency aims to help legal professionals own their online presence     While the legal industry has begun to recognize the marketing power of social media, law firms are left with little authoritative guidance on how to use the tool without running afoul of bar ethics rules. Although some state bars have adopted their own rules with regard to social media use, the American Bar Association has yet to deliver definitive...Read More
Jaffe PR is pleased to announce that it has been named a finalist in the National Legal Marketing Association (LMA) Your Honor Awards for its entry in the “Recruiting” category. The entry, which was a joint submission on behalf of client Freeborn & Peters LLP, features a series of videos that highlight the firm’s new branding and positioning statements through the personal stories of the firm’s management, staff and clients.   ...Read More
Jaffe PR Content Strategist Keith Ecker shares his insights on B2B and legal industry content marketing trends in the webinar "How Sharing Content and Engaging Directly with Prospects and Clients Will Be Essential to Marketers." The webinar is part of the Legal Marketing Association's Think Tank Insight Series "Acceler8 Program." View the webinar below. Read More
In the February issue of ALM's Marketing the Law Firm, Jaffe PR Content Strategist Keith Ecker demystifies the trending topic of law firm content marketing in his article "Five Truths About Law Firm Content Marketing." For legal marketers who want to initiate a content marketing program but don't know where to start, this article spells out some of the tactic's foundational elements, such as an in-depth understanding of media,...Read More
Terry M. Isner, Managing Director of Creative, Marketing and Business Development at Jaffe PR, a full-service legal marketing and PR agency, has been named a faculty member of the Managing Partner Forum, an organization that provides education, networking and leadership development skills to managing partners and law firm leaders through a series of conferences and other resources. The Managing Partner Forum faculty consists of some of the best...Read More
Jaffe PR has been named an  “Ace Agency” by Ragan Communications and PR Daily, the leading publisher and news site for the public relations, marketing, social media and media industries. The full-service legal marketing and PR agency was recognized as one of the top boutique marketing and PR agencies in the country as part of the first Ace Awards, which honor “individuals, agencies and teams that overcame obstacles, did what clients and...Read More
The National Law Journal names founder of Jaffe PR to its inaugural list Jay Jaffe, the late founder and CEO of Jaffe PR, a full-service legal marketing and PR agency, has been recognized by the National Law Journal as one of the legal profession’s pioneering communicators in its inaugural list of “50 Business of Law Trailblazers & Pioneers,” issued December 17. “As we were contemplating the NLJ 50 Business of Law Trailblazers & Pioneers...Read More