Professionally speaking
When it comes to managing public reputations, it's not just what you know, it's who you know. Just ask Lisa. She’s spent nearly 15 years mastering the art of strategic public relations, allowing her to orchestrate sophisticated media relations campaigns and promote compelling stories that earn substantial results for our clients. At the same time, she’s vigilantly cultivated a vast network of local and national businesses, legal and trade reporters, editors, publishers and businesses who know she can be relied upon for insightful, focused story ideas and clever promotional strategies. She’s also on her clients’ “first to call” list in the event of a crisis, and is always ready to provide counsel and support for both internal and external communications. By themselves, Lisa’s extraordinary public relations expertise and extensive connections are invaluable resources for any law firm. When you put them together, you get an unrivaled strategic communications powerhouse.
Prior to joining Jaffe PR, Lisa led public relations and community outreach for Comcast in the Washington, D.C. metro area, where she oversaw all internal and external communications. As the primary spokesperson for Comcast in the Washington area, Lisa earned a reputation as a steadfast, well informed and articulate source to key media both locally and nationally. The leadership team relied on her strategic counsel as well as her media training during crisis situations, where she helped highly visible executives deliver on point messaging.
Earlier in her career, Lisa worked at Edelman Public Relations Worldwide and Eisner Petrou and Associates where she provided communications support to clients. Lisa holds a Bachelor of Arts in journalism with a concentration in public relations as well as a degree in women’s studies from the University of Maryland, College Park.
Personally speaking
When this powerhouse isn’t running at full steam, Lisa can usually be found playing with her children or leading her daughter’s Daisy troop. She treasures her ability to be a present mother while showing her children that they don’t have to choose between family and career. And, amid all of these rewarding responsibilities, Lisa still finds time to train for and race in half-marathons.