Law Blog | Law Marketing Blog

With the advent of smart phones, tablets and readily accessible wi-fi, a greater number of Americans are spending more time online. Much of that time is devoted to social media. That raises the question of why some law firm marketing strategies don't include social media tools to spread the word about their firms.
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Lots of firms have figured out how valuable video is to their law firm business development efforts and are using video in their bios, blogs, press releases and other materials. ... Read more

Supply and demand. Although it doesn’t seem like it, the current economy still works this way. But today, it seems to work in reverse – demand and supply. Clients demand a different way to make services fit their budget – and alternative fee arrangements (AFAs) are the result. If your clients haven’t already asked about AFAs, you can be pretty certain they will – soon. ... Read more

Some recoil, pull back and even retreat. But others take advantage of a down economy and pounce on the opportunity to be seen and heard.