October 18, 2016

Vivian Hood, Jaffe's President of Public Relations, will be participating in an upcoming LMA Midwest Chicago City Group program titled "PR Tales and Tips from the Trenches."

The discussion, which takes place on Oct. 26 at 12 p.m. CT, with cover such topics as the current state of the legal industry and how current trends are affecting public relations as well as the packaging and consumption of information. Vivian will be joined by PR... Read More

October 17, 2016

Jaffe is pleased to announce that the agency was ranked as a top law firm consultant by readers of the Connecticut Law Tribune. 

Jaffe received first place in the category of "Best Law Firm Marketing Consultant" and second place for "Best Law Firm Advertising Agency." This marks the 12th year that the Connecticut Law Tribune surveyed its readers for its annual listing of the top legal vendors in the marketplace. 

October 11, 2016

One of the most challenging components of a content marketing program is getting buy-in from your attorneys to ensure the program sustains itself over time.

Fortunately, there are some best practices that legal marketers can implement to help increase their odds of success. Vivian Hood, President of Public Relations, recently wrote about tactics to help get a blogging strategy off the ground in an article titled "Legal Marketing:... Read More

September 22, 2016

Three senior consultants from Jaffe, the legal industry’s full-service marketing, branding and PR agency, have been named to Lawdragon’s 2016 list of “100 Leading Legal Consultants and Strategists”: Vivian Hood, president of Public Relations; Terry M. Isner, president of Marketing &... Read More

September 22, 2016

Jaffe is pleased to announce that it received a 2016 WebAward for "Legal Standard of Excellence" for its redesign of the Katz, Marshall & Banks website.

Entries were judged based on criteria that included design, innovation, content, technology, interactivity, copywriting and ease of use. The WebAwards are given out annually by the Web Marketing Association. Websites from across 96 industries... Read More

September 21, 2016

The New York Law Journal recently released its annual "Reader Rankings," in which journal readers were asked to rank their favorite businesses across more than 60 categories.

Jaffe is pleased to announce it came in first place across four categories: "Best Law Firm Advertising Agency," "Best Law Firm Marketing Consultant," "Best Lawyer/Law Firm Business Development Coaching" and "Best Law Firm Public Relations Agency." 

September 14, 2016

Joi Scardo, Senior Strategist, Marketing and Business Development, recently authored an article for the National Law Review.

In the piece, she discusses the importance of surveying the competitive landscape prior to executing marketing strategy. She provides several easy-to-implement tactics to help law firms and legal marketers analyze their competition in order to make more informed choices about their marketing initiatives. The... Read More

September 8, 2016

Terry M. Isner, President Marketing and Business Development, will be joining with the chief marketing officer of Freeborn & Peters LLP, Ian Turvill, to deliver a presentation to the Legal Marketing Association Philadelphia Chapter on Sept. 15.

The program is titled, "Who Are You Really? Getting to the Heart of Your Law Firm Brand," and will discuss the various components that make up a law firm's brand. In particular, the speakers... Read More

August 22, 2016

The Recorder, an ALM publication focusing on California's legal market, recently released the results of its "Best of 2016" survey. Jaffe is pleased to announce that it ranked as a winner in the category "Best Public Relations Agency." The annual survey polls readers of the publication for their opinions on the best service providers in the legal marketplace across a number of different areas.