Jaffe, the legal industry’s full-service marketing, PR and branding agency, is pleased to announce that Nancy Slome has joined the agency as Vice President of Content Strategy. Nancy brings 15 years of legal marketing expertise to Jaffe, including six years in-house as the online marketing director at two AmLaw 100 firms. Located in coastal South Carolina and New York City, Nancy joined Jaffe on June 1 and will serve a national client base.

“We see an increasing need to support our clients’ integrated marketing communications, especially when it comes to content,” said Terry Isner, CEO/Owner, Marketing and Branding. “Nancy has a unique perspective, and can translate our clients’ marketing objectives into effective and compelling content.”

Slome’s background also includes working as a marketing consultant to law firms. She has held positions at several award-winning branding, advertising and design agencies. She is a graduate of the Rochester Institute of Technology, where she earned her BFA in photography. Slome is a recognized subject matter expert, published author and speaker at various industry conferences, such as the Legal Marketing Association, Conference Board and National Investor Relations Institute.

Isner added, “We are very excited to have Nancy join Jaffe to help advance our content marketing services.”