Law Firm PR Campaigns
Whether ongoing or project-based, law firm PR campaigns consist of a smart mixture of public reputation tactics: expert commentary, speaking engagements, blogs, bylined article placements, legal rankings, search engine results, social networking, and more as the world of Web 2.0 and 3.0 continues to evolve. By participating in a blend of these law firm PR campaign tactics, your firm effectively layers its positive exposure, and over time, moves up the public reputation curve. Doing one piece on its own won’t be nearly as effective, and randomly jumping in and out of publicity won’t yield long-term recognition. We’ll work with you to identify the tactics that will work best for your firm, your lawyers, and your budget, and our 30 years of experience in this niche industry of law firm PR enables us to get to work right away and show you quick results.