WritersForLawyers™

WritersForLawyers™(WFL) is a team of experienced copywriters for attorneys who specialize in law firm Web content, legal marketing copywriting, ghostwriting, and search engine keyword research and optimization.

Your clients and the media are operating in new ways every day, thanks to the increased reliance on information found on the Web.  You need to reach all of your audiences with authentic, relevant and optimized content that supports your brand and reinforces your online reputation.  

Consider this…
If you hire legal content writers to update attorney profiles, practice area descriptions, industry groups, representative cases and transactions, e-newsletters, ghostwritten articles and other Web content, you can:

  • Optimize your site for better search engine results
  • Increase Web traffic
  • Attract new business
  • Respond quickly to RFPs with current information
  • Maintain confidence with current clients
  • Connect more easily with journalists
  • Increase opportunities for speaking engagements
  • Boost your rankings in prominent publications


Current information is vital – not only in how you practice law, but also in how you market yourself and your firm.   At Jaffe, we’ve been advising law firms on how to manage and build their industry reputations for more than 30 years, so we understand your business.  Working with our specialized writers for lawyers means no opportunity time lost; your lawyers continue billing time while WFL updates the critical information on the firm’s site.  We work with merging law firms to generate consistent messages in the firms’ newly combined Web site, as well as with individual firms of all sizes to improve the content, value and reach of their Web sites.