On a tour of Texas, Carlos Arcos of Jaffe PR will present three separate “meet the press” panel discussions. Called “How to Make Your News News,” the events will take a closer look at how the modern newsroom works, the varying lifecycle of a news story between print, broadcast and online media, and the inside scoop on the kind of information that resonates with reporters and editors.

The events are scheduled in three major cities including:


Tuesday, August 20, 2013

11:30 AM – 1:00 PM

Akin, Gump, Strauss, Hauer & Feld, Houston, TX

Featured speakers include:

  • Laurie Johnson, Houston Host, All Things Considered, KUHF-FM
  • Jeremy Heallen, Reporter, Law360
  • Candace Beeke, Editor, Houston Business Journal
  • Brenda Sapino Jeffreys – Senior Reporter, Texas Lawyer

For more information: http://tinyurl.com/lg5kpzv


Wednesday, August 21, 2013

8:00 - 9:30 a.m.

Headliners Club, Austin, TX

Featured speakers include:

  • Kirk Ladendorf – Business Reporter, The Austin American-Statesmen
  • Emily Donahue – News director, KUT News (NPR in Austin)
  • Chris Tomlinson – Correspondent, Associated Press, Austin Bureau

For more information: http://tinyurl.com/kxo2hnz

San Antonio:

Wednesday, August 21, 2013

12:00 PM - 1:30 p.m.

Cox Smith, San Antonio, TX

Featured speakers include:

  • Tricia Lynn Silva – Reporter, San Antonio Business Journal
  • David Hendricks - Business Reporter, San Antonio Express-News
  • Jim Forsyth - News Director, WOAI-AM News Radio

For more information: http://tinyurl.com/k2fthxl 

Jaffe PR is a complete public reputation resource devoted solely to law firms and legal associations. Media relations is at the heart of its work for clients. Around this core are in-house specialists providing reputation consulting, creative services from branding to website design and search engine optimization. Integrated teams fully support clients in growing and managing their public reputations and attracting new business opportunities. Beyond this are other valued resources unique in the industry, including WritersForLawyers™ to provide all forms of content, LexSpeak™ to identify and support speaking engagements, and RankingsForLawyers™ to navigate and capitalize on numerous ranking possibilities. For more information, visit www.jaffepr.com.