Director of Digital Strategies Melanie Trudeau is co-presenting on law firm SEO best practices with Jacqueline Madarang, senior marketing technology manager at Bradley, at the Bar Association of Montgomery County's Annual Meeting in Bethseda, Maryland. The program focuses on how law firms can increase traffic to their websites and convert visitors into sales leads. Points of discussion include: 

  • On-page optimization tactics - from meta tags to markup text
  • Content optimization strategies - from blogging to bio pages
  • Social media distribution tactics - from LinkedIn posts to social advertising
  • Public relations - from source quotes to bylined articles