Jaffe, the full-service marketing, PR and branding agency, is pleased to announce that Rodney Warner has joined the agency as a Vice President of Content Strategy. Rodney is based in Yardley, PA, and will serve a national base of professional services clients.

“Having integrated marketing communications strategies that are heavily supported by compelling content is a priority for our clients. Rodney’s background and writing experience adds a wide-ranging advantage and strength to the services we offer,” said Vivian Hood, CEO/Owner, Public Relations. “We welcome Rodney to our team and are excited to have him lead our marketing content initiatives.”

A former journalist, Rodney creates marketing materials and develops website content for attorneys and law firms in the US and Canada. He was the marketing director for Szaferman, Lakind, Blumstein & Blader, PC, in Lawrenceville, NJ, and previously practiced law for 16 years in Connecticut and Pennsylvania.

Most of Rodney’s legal career was spent at the Connecticut Commission on Human Rights and Opportunities and at two legal aid agencies in Philadelphia, PA, the SeniorLAW Center and the Legal Clinic for the Disabled.

“I’m a story teller by nature. I tell our clients’ stories in a way that helps them grow their practices. It’s a challenge that I enjoy and I look forward to working with clients on their content marketing,” Rodney said. “Content marketing is a necessity for any firm that’s serious about attracting new clients and making the most of their online presence.”

Rodney earned his BS in broadcast journalism from Syracuse University and his JD from Western New England University School of Law.