The 2014 Best of Legal Times results were released on Nov. 24, and Jaffe ranked as one of the top law firm PR and marketing agencies across four different categories. Jaffe ranked second in the categories of "Public Relations Firm for Law Firms," "Crisis Management Firm" and "Law Firm Website Design." The agency also ranked third in the category of "Legal Marketing and Branding." As the legal industry's full-service PR and marketing agency,... Read More
Texas Lawyer readers recently chose Jaffe as one of Texas' best public relations firms for the legal community. The ranking is part of the magazine's annual "Texas' Best" survey. According to Texas Lawyer, "businesses that rank as part of the survey are firms that were voted by hundreds of lawyers as the best of the best."
The poll was conducted in July and August of this year and sent via email to lawyers throughout Texas. The ballot... Read More
A law firm content marketing strategy can require a significant time investment, but it doesn't have to. That's what Jaffe's Digital Strategist Melanie Trudeau posits in her article published in the November edition of the ALM newsletter Marketing the Law Firm. Titled "Maximize Your Content Marketing Efforts," Mel's piece details how law firms and legal... Read More
Law firms of all sizes are exposing themselves to a tremendous amount of risk by failing to establish social media policies and offer training, according to a newly released report. The 2014 Managing Partner Social Media Survey – Part 2 found that 41.7 percent of law firms lack a firmwide social media policy while 53.2 percent fail to... Read More
Vivian Hood, Jaffe’s President of Public Relations, will moderate a roundtable discussion at the 2014 LMASE Regional Conference in Nashville on October 16, 2014. The roundtable will focus on insights and best practices to help legal marketers manage the rankings process and increase their attorneys’ chances of getting noticed by Best Lawyers, Super Lawyers and Chambers, among other relevant opportunities.
Jaffe is pleased to sponsor the October 16 Metro Philadelphia LMA luncheon on “What Does It Mean to Be a Brand in 2014?” The program will cover a number of trending topics about law firm brands, including how marketing heads at law firms can:Develop plans that ensure continuity of message Establish benchmarks for brand awareness Evaluate risks and rewards of “self-publishing” Harness the movement toward personal brands Determine which... Read More
Jaffe, the legal industry’s full-service PR and marketing agency, is pleased to announce that the New York Law Journal Reader Rankings survey listed Jaffe as number one in the categories of “Best Law Firm Marketing Consultant” and “Best Law Firm Advertising Agency.” Jaffe also ranked third in the category of “Best Law Firm Public Relations Agency.”
“We are grateful to be recognized... Read More
On Sept. 17, Terry M. Isner, President of Marketing and Business Development, is delivering a presentation on marketing best practices at JAMS Inc., a provider of arbitration, mediation and other alternative dispute resolution services. The presentation will focus on how technology has changed the marketing landscape and will cover such topics as social media, content marketing and how attorneys can leverage digital media to support their... Read More
Law firm managing partners are overwhelmingly embracing social media, specifically the professional social network LinkedIn, according to a newly released report. The 2014 Managing Partner Social Media Survey – Part 1 said that... Read More