March 17, 2023

Steph Maher, Senior Vice President, Marketing & Social Media, writes on several ways to make meaningful change in a firm’s DEI efforts, including leadership involvement, a holistic approach for finding solutions and authentic education.

Read the full article here (subscription required).

March 15, 2023

Terry M. Isner sat down with Mo Bunnell for a discussion on the importance of focusing on humanity when building business relationships. In the episode, Terry talks about the necessity of boardrooms changing how they think and act today and he encouraged companies to move away from the model that was developed... Read More

March 10, 2023

Vivian Hood, Owner/CEO, Public Relations, has authored two articles for Attorney at Law - First Coast magazine in February 2023. The first features the Legal Aid Society of the Orange County Bar Association, Inc., which has the most distinctive requirement that every member must provide pro bono support to the community through time, skill or financial support. A profile of asbestos litigator Alan Pickert addresses his positivity in the face... Read More

December 21, 2022

Melanie Trudeau, Vice President, Digital Marketing at Jaffe was recognized as a 2022 Go-To Thought Leader in the field of Legal Marketing. Every year the National Law Review team selects standout articles and authors from the current year and approximately 1% of its authors receive Go-To Thought Leadership awards. In 2022, the NLR team has awarded 75 awards from around 12,000... Read More

November 16, 2022

Evyan O’Keefe, SVP, Marketing & Business Development and Manager, RankingsForLawyers® at Jaffe, published an article in the National Law Review about properly utilizing the many lawyer ranking services. She breaks down the opportunities into groups to identify how the options can fit within a firms marketing strategy and goals helping you focus your resources more effectively. To read the full article, ... Read More

October 17, 2022

Jaffe, the full-service business development, PR and branding agency for the legal industry, is pleased to announce that Bethany Chieffallo has returned as Vice President, Public Relations.

The addition of Bethany continues a surge of growth for the agency, which has expanded and enhanced service offerings that include client... Read More

September 9, 2022

Vivian Hood, Owner/CEO, Public Relations at Jaffe, published an article about “Managing Well-Being In the Legal Industry” in ALM’s Law Journal Newsletter, Marketing the Law Firm. Vivian describes programs and initiatives recently discussed during a Legal Marketing Association (LMA) Well-Being Committee panel program that included legal marketers from Eversheds Sutherland, Miller Nash, Sheppard Mullin and the Global Large Law Firm segment of... Read More

August 9, 2022

Terry M. Isner spoke with Jason Cercone about “Your Brand Needs to be People First, Not Profit First” in a recent podcast episode. He takes us on a journey on how the PR world has undergone tremendous evolution over the past few years. How we are able to project and connect with people in all corners of the globe with our... Read More

June 29, 2022

Terry M. Isner spoke with Anika Jackson about “Creating an Empathetic Workplace” in a recent podcast episode. He discussed business is about relationships, trust, being original and how this needs to happen organically. The discussion covered how brands are moving towards stories,... Read More