Luis Zuluaga
Director, RankingsForLawyers® & VP, Marketing
Professionally Speaking
Luis is passionate about approaching legal directories from a holistic standpoint that blends marketing and business development priorities with the ultimate goal of strengthening a firm’s brand in the market. He believes in the power of data driven campaigns and leveraging what makes a firm and its partners distinct.
Luis previously worked at Chambers and Partners as a Customer Success Executive, where he focused on product engagement, submissions strategy, and client management. He intimately understands intricate research methodologies and the impact rankings can have on a firm’s bottom line. At Chambers and Partners, he developed strong relationships with both specialized, boutique law firms and major global law firms, always ensuring each firm had the tools and strategy to achieve their specific goals.
Prior to entering the legal marketing space, Luis worked in sales for a global communications and PR software company.
Favorite Interests
Running just to clear my mind or to train for my next marathon, practicing yoga, working on my indoor rock-climbing skills, and reading interesting books.Personally Speaking
Luis spends much of his time in Brooklyn’s Prospect Park South neighborhood, where he often enjoys connecting with nature at its namesake park or hopping on the subway to go explore New York City’s museums and bustling food scene. An avid foodie, he loves discovering hidden gems and trying dishes from around the world.