Nancy Slome

Vice President
Content Strategy

Why I Love My Job
I love tough marketing challenges – especially when we’re needed to be strategic but also encouraged to be creative. It’s what makes my job so rewarding.

Professionally Speaking

Nancy Slome is a seasoned legal marketer with more than a decade of experience in advising attorneys on strategic marketing initiatives and creating compelling content for their websites. She brings a unique blend of technical and creative know-how to the table, having helped many large, nationally recognized law firms create their websites.

Nancy has direct experience in leading the online marketing departments of two AmLaw 100 firms and worked for several award-winning branding, advertising and design agencies. With a deep knowledge of strategic content marketing, web design and development, Nancy takes a 360-degree view of digital marketing for law firms. Whether it’s the thoughtful integration of SEO into a law firm’s web content or performing a thorough marketing analysis and design for a top international law firm’s website, Nancy puts her professional stamp on each client engagement.

Nancy is a graduate of the Rochester Institute of Technology, where she earned her BFA in photography. She is a recognized subject matter expert, published author and speaker at various industry conferences, such as the Legal Marketing Association, Social Media for Law Firms Conference, the Conference Board and the National Investor Relations Institute.


“Practice Descriptions that ROCK!” speaker
LMA Columbia Chapter, March 21, 2018

“Does Your Website Spark Joy for Your Clients?” speaker
LMA Northeast Regional Conference, November 10, 2017

“Law Firm Websites: Broken, but Fixable,” speaker
LMA’s Metro Philadelphia Regional Conference, July 18, 2016

“On-point Attorney Bios for Websites and Beyond,” co-presenter
LMA’s PR-SIG Webinar, May 10, 2016

“Content Strategies and SEO Tactics For Optimizing Your Lawyers’ Bios and Practice Areas for Search,” speaker
Legal Marketing Technology Conference/West, October 14, 2015 

“Ethical SEO: Content Strategies and Tactics for Optimizing Your Lawyers’ Bios for Search,” speaker
Social Media for Law Firms Conference, New York, NY, September 19, 2013

“Optimizing Your Website to Bring in Business: Search Engine Optimization + Marketing for Lawyers,” speaker
New York State Bar Association, New York, NY, March 25, 2011 

“Practical SEO Marketing Strategies,” speaker
Legal Marketing Association (LMA) Metro Philadelphia Chapter, Philadelphia, PA February 17, 2011

Legal Marketing Association (LMA) Capital Chapter, panelist
Washington, DC, November 16, 2010 

“LMA National Webinar: How to Thrive During Challenging Times,” moderator
March 3, 2010  

“Women’s Venture Fund’s Marketing Workshop,” speaker
New York, June 29, 2010

“Search Marketing for Law Firms: A Plain-English, No-Nonsense Approach to Better Search Rankings,” moderator
LMA New York Metro Chapter, New York, Sept. 17, 2009 

“Law Firm Websites,” panelist
LMA New York Metro Chapter, New York, March 2005 

I can help you...

  • Create effective and compelling content that properly positions your firm
  • Develop key messaging, verbal brand identity and taglines
  • Deliver 90-minute bio writing workshops for lawyers

Favorite Interests

Doing crossword puzzles, photography, going to the theater when in NYC and enjoying everything that is South Carolina’s Lowcountry

Personally Speaking

Nancy is a self-confessed foodie, yet she does not cook. She considers herself lucky that her husband happens to be a sophisticated cook who enjoys preparing classic French and Italian dishes. She also feels lucky to live about an hour outside Charleston, SC, home to some of the best restaurants in the country. Nancy regularly contributes photos of these meals on her Facebook and Instagram. She also enjoys taking landscape and architectural photographs when in South Carolina, New York City or wherever her travels take her.