SOCIAL MEDIA STRATEGY
Create a plan to engage.
Jaffe’s social media experts apply the latest best practices to develop a comprehensive strategy that increases your brand’s online visibility by driving impressions, engagements and followers. We review your content for repurposing potential, develop custom social media calendars and identify opportunities for your firm to become a key voice in online conversations.
SOCIAL MEDIA MANAGEMENT
Let us do the heavy lifting.
Social media success relies heavily on consistency, yet routinely developing and distributing quality social media content is a labor-intensive job that many law firms and law firm marketing departments cannot support. Jaffe takes ownership of managing law firm social media accounts on your behalf so you can reallocate critical resources while getting the benefit of our expertise.
SOCIAL MEDIA CREATIVE SERVICES
Grab your audience’s attention.
Don’t let your social media content get lost in a sea of competing posts. Jaffe provides social media writing and design services to help your content stand out, generating increased impressions and engagement. Our creative team incorporates your brand’s voice and style to create a seamless, on-brand experience.
SOCIAL MEDIA ADVERTISING
Target and boost your content.
Imagine being able to push a social media post to a targeted audience of prospects and decision-makers for greater visibility and engagement. Social media advertising, also known as paid social, makes this possible. Jaffe handles all aspects of paid social, including creating and implementing targeting strategy, developing content, and evaluating metrics to inform your campaigns.
SOCIAL MEDIA TRAINING
Become a social media expert.
Want to learn how to manage your law firm’s social media feeds or brush up on the latest best practices? Jaffe provides social media training to attorneys, law firm marketers and administrators to teach self-management of all social media accounts, as well as its importance for business development.