Creating Your Crisis Communication Plan and Building Your Team
A PR crisis never happens when the timing suits you. It will always happen at the most inconvenient time – Friday afternoon or while you are traveling – so it’s critical that you are prepared. Jaffe’s Senior Vice Presidents Carlos Arcos will discuss identifying your crisis team, creating your plan and practicing putting it in place.
The webinar will cover:
- Identifying your crisis communications team
- Developing your crisis plan
- Practicing the plan
- Planning your social media response
- Completing a post-crisis assessment
Recorded June 21, 2018